MSI Motorsports 916

MSI Motorsports 916 Welcome to MSI Motorsports (formerly Motor Sport Image and Performance), excellence over 40 years MSI Motorsports is located in Roseville CA.

Applying 40 years experience and skills on thousands of Corvettes, Road Race cars, Pro-touring muscle cars and trucks, to making your car as good as it can be. We offer Precision wheel alignment, Corner weight, Bump Steer correction, tire wear correction, brake system upgrades, Suspension upgrades, Lowering kits and springs, shocks, coil-overs and Air Bags. MSI offers a high level of detailed repa

ir, modification and adjustment for your car. Having started racing in 1978 with SCCA, Mark the owner, found a competitive advantage with proper chassis, suspension and brake system setup. Lowered cars are no problem, our alignment rack will accommodate lowered cars from customs to Ferrari. Precision and performance is our focus and we apply that to all cars and trucks that we work on, from Audi, BMW, Chevrolet, Ford, Lexus, Mercedes, Porsche, Tesla and Volkswagen, from 1927 to 2021.

Diving into another first. Mocking up a front hydraulic lift system on this minty fresh C6 Z06. The goal is to save th...
02/11/2026

Diving into another first. Mocking up a front hydraulic lift system on this minty fresh C6 Z06. The goal is to save the carbon fiber front splitter from attacking driveways and speed bumps.
This is gonna be good.😊

When you need to remove a master cylinder and the car was recently painted…
02/05/2026

When you need to remove a master cylinder and the car was recently painted…

It’s a little bit of a long article but trust me, it’s worth your time.🏁 Track Day Truth: Brake Fluid Is the First Thing...
02/04/2026

It’s a little bit of a long article but trust me, it’s worth your time.

🏁 Track Day Truth: Brake Fluid Is the First Thing to Fail

By MSI Motorsport

On track, your brakes don’t fail because of pads or rotors first —
they fail because of brake fluid.

No matter how good your hardware is, old or contaminated brake fluid will boil under track conditions, leading to brake fade, a long pedal, or sudden loss of braking confidence at the end of a straight.

🔥 Heat Is the Enemy

Brake fluid absorbs moisture over time. That moisture:
• Lowers the boiling point
• Turns hydraulic pressure into compressible v***r
• Causes a soft or disappearing pedal under heavy braking

On track, this doesn’t happen gradually — it happens in one corner, when you need the brakes most.

⚠️ Common Track-Day Brake Fluid Failures
• Pedal feels firm early in the session, soft later
• Braking points move deeper each lap
• Inconsistent pedal feel
• Brakes “come back” after a cooldown lap

That’s not pads.
That’s boiled brake fluid.

🛠️ Track-Day Brake Fluid Guidelines
• Flush brake fluid before any track event
• Use high-temperature performance fluid
• Flush more often for:
• Heavy cars
• High-speed tracks
• Aggressive braking zones
• Multi-day events

Track-driven cars should never run old street fluid.

🧠 Why This Matters

Fresh, high-temp brake fluid delivers:
✔ Consistent pedal feel
✔ Repeatable braking points
✔ Better modulation
✔ Protection for calipers, lines, and ABS components

It’s the difference between driving at 8/10ths confidently and backing off because you don’t trust the pedal.

✅ MSI Motorsport Track Recommendation

If you’re doing a track day, brake fluid service is mandatory maintenance, not an upsell.

Fast laps require brakes you can trust.

📞 (916) 784-2323
🌐 MSIMotorsports.com
📍 Corvette • Porsche • Performance & Muscle Cars

01/23/2026

Looks like we are officially back in the Corvette suspension business…

Today is a new day at the new shop.I still have some housekeeping and cosmetic work to do on the building but we’re back...
01/15/2026

Today is a new day at the new shop.
I still have some housekeeping and cosmetic work to do on the building but we’re back in business.
Alignment machine is scheduled for recalibrating later this week.
Let’s Go!
New phone hookup next week 🤞🏿

Does your brake fluid look like Guinness Stout when it should look like Miller Lite? When water contaminants exceed 3% it’s time to flush out the old fluid. This fluid pegged my meter at above 4%.

Understanding why alignments are so important
01/11/2026

Understanding why alignments are so important

Is your Corvette running hot? This customer couldn't believe how much dirt and debris that was clogging the cooling air...
01/11/2026

Is your Corvette running hot? This customer couldn't believe how much dirt and debris that was clogging the cooling air flow through their radiator. Sometimes you get lucky and can clean them. Unfortunately, the AC condenser was so blocked that we needed to change it as the blockage wouldn't wash out. Now the overheating problem is cured. Are you having this issue with your car?

01/06/2026

Today was a productive day in the new shop. The move to the new Roseville location was made a bit more complicated when the old tenants still had not completely emptied the space, but my lease was up at Plumber way, so I had to move. Right now it looks like 20 pounds of stuff in a 5 pound bag.
Today I got the alignment rack re-assembled, leveled within 1/16”, wired, plumbed and operational by 6:30pm.
I’m going to sleep good tonight.

Eight years ago, our relocation to Plumber Way in Roseville marked a return to my Motorsport roots, allowing my business...
01/03/2026

Eight years ago, our relocation to Plumber Way in Roseville marked a return to my Motorsport roots, allowing my business to focus on delivering top-notch performance suspension, wheel alignment and brake upgrades . This week MSI leaves Plumber way and will settle into our new home at 812 Atlantic Street, our sights are set on the future - expanded capabilities, streamlined operations, and exciting developments on the horizon. Join us as we unveil new products, services, and team members.

12/23/2025

QA1 Pro Coilovers and GM End Links for Christmas. I’d like to wish you all a very merry Christmas. Stay tuned, we should be in the new shop by New Year’s.

My all time favorite body styles from the 60’s
11/11/2025

My all time favorite body styles from the 60’s

We have had many C7 Corvettes in the shop lately. This week we had two, back to back. You’ve got to be a bit patient s...
10/24/2025

We have had many C7 Corvettes in the shop lately. This week we had two, back to back. You’ve got to be a bit patient setting the caster on the rear suspension.

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812 Atlantic Street, Ste A
Roseville, CA
95678

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Our Story

Welcome to MSI Motorsports. Where Customization, Performance and Innovation is a way of life. While our name has changed slightly over the years, our attention to quality and value remains high.

Whether we are installing a new Holley Sniper EFI system on your 1970’s hot rod, setting up a coil over suspension on your Corvette or developing and performing that perfect chassis setup for the road course or autocross, we focus on giving you value for your hard earned dollars.