08/10/2026
📜 FROM THE ARCHIVES
As the 20th century drew to a close, Argus Motor Company had grown into a leading Southern African parts supplier, with a distribution network reaching across the ASDC countries.
Along the way, iconic brands such as DOE, BETA, Argus Motoring and X-APPEAL were registered — names that would become familiar in the marketplace and form part of the Argus story.
From humble beginnings to a growing regional footprint, the Raff family and their loyal team continued to build something that would stand the test of time. 🚗🔧
A history built on brands, people and a passion for the motor industry.
