01/14/2025
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Dear Friends,
You all know me as a writer, but you may not know that I work for an HVAC (heating & cooling) company.
And since you all (hopefully) trust me, I want to let you in on a little somethingā¦
From where I sit, I have the inside scoop on the secrets small service company owners are keeping
Letās start with a likely story:
Something in your house stops working.
The light switch.
The dishwasher.
The furnace. (My specialty!)
You have no clue how to fix it, so you call in help. (Yes, please call in professionals!)
You call the local guy that everyone recommended on your town page.
The tech comes in.
He takes a few minutes, maybe a half hour or so to determine the issue.
Tells you itās an easy fix.
The guy goes out to his truck and finds the part he needs, repairs the issue, and is out within 1-2 hours.
He sends you the billā¦ $362.
You look up the part.
It sells on Amazon for $24.
So why are you being charged $362???
It seems like a lot.
Heās being sneaky and keeping details from you.
As an insider
Iāll tell you what he wonāt.
Truth is, he probably came to your house on an emergency call when he was in the middle of overseeing a project he had four towns over. He had to burn the gas money to get to you as soon as possible to help you out. (Yeah heās a sucker for local peeps)
He doesnāt want you to know how much he has to pay in workers compensation and liability just to step foot in your home.
He doesnāt want to tell you about the cost of overhead, including his office workers (Thatās me!)
He doesnāt want to tell you about his vehicle insurance, about the money heās put in to schooling and training, about the thousands of hours it took him to gain a license, about the fees he pays annually to keep up his accreditation.
He wonāt tell you that you canāt do this on your own without compromising your safety.
But also.
He doesnāt want you to know that he goes home every night and worries about the elderly woman, the single mom, the terminally ill customer whose work he comped because he couldnāt stand seeing them go without.
He doesnāt tell you that he lays in bed sleepless, hoping and praying that heās charging enough to keep his business afloat.
To provide for his family all the while charging a fair price for his work.
Noā¦ Your guy is not being completely honest.
But if he was, Iām pretty sure youād find it a lot easier to fork over the money to a good, honest man just trying to make a living.
So the next time something stops working in your house and you call in a small business professional, take a minute to appreciate the sneaky secrets heās not willing to share.
Because if you knew the truth,
Iām pretty sure youād understand the true value of having a guy like him to count onā„ļø
