Greater Rockford Auto Auction

Greater Rockford Auto Auction GRAA is a dealer only auto auction proudly servicing the Chicagoland, Milwaukee, & Quad Cities areas. We enjoy what we do and we enjoy working for you.

The Greater Rockford Auto Auction is an independent, dealer only auto auction that has been bringing buyers and sellers together in an exciting, friendly and efficient environment for over 40 years. GRAA was started by D.M. "Swede" Clark, a long time used and new car dealer and entrepreneur, in 1974 and is still owned by the same family, third generation. Combining the knowledge and experience of

the automotive industry and the continuous drive to be innovative, we are able to adapt to the ever changing market to meet the dealer’s needs. And all this is still done by the smiling, friendly faces of the GRAA team. We are in Rockford, Illinois, which is conveniently located at the center of Chicago, Milwaukee, Madison and Quad Cities. Stop in to see our recently remodeled lanes and all the friendly faces!

Our test track & lot will be closed at 5:30 P.M. on Tuesday, June 23rd as we celebrate 52 years at GRAA’lapalooza. No gu...
06/18/2026

Our test track & lot will be closed at 5:30 P.M. on Tuesday, June 23rd as we celebrate 52 years at GRAA’lapalooza. No guests or dealers will be allowed outside of the concert area after 5:30 P.M.

*This is a customer only event. You must be a registered dealer to attend.

06/18/2026

Let the excitement begin 👀

Exeter Finance will be running in the lanes next Wednesday, June 24th! Every buyer has the chance to win a brand new Blackstone Grill 🔥 Online buyers – you have the chance to win a $200 Visa gift card! 💰

We can’t wait to have an unforgettable week with you!

Wednesdays just hit different at GRAA ✊We're ready to see you in the lanes next week at GRAA'lapalooza for our BIGGEST s...
06/17/2026

Wednesdays just hit different at GRAA ✊

We're ready to see you in the lanes next week at GRAA'lapalooza for our BIGGEST sale of the year! 🎉

We have an incredible variety of vehicles lined up for you to bid on in the lanes tomorrow beginning at 8:45 A.M! Check ...
06/16/2026

We have an incredible variety of vehicles lined up for you to bid on in the lanes tomorrow beginning at 8:45 A.M! Check out a few featured vehicles ⬇

▪ 1999 Volvo Semi RWD - VS-0502
▪ 2018 BMW X5 - 86k Miles - L-0003
▪ 2025 Ram 2500 - 16k Miles - L-0085
▪ 2015 GMC Acadia - 132k Miles - A-0027
▪ 2021 Jeep Wrangler - 101k Miles - B-0019
▪ 2017 Jeep Grand Cherokee - 88k Miles - C-0017
▪ 2021 Ford F-450 - 64k Miles - D-0025

Click here to view a full list of vehicles running: https://bit.ly/4veFKwZ

🚗 Can't make it in person? Bid online via Edge Pipeline!

06/16/2026

Looking for your sign? Here it is ⬇️

Join us for a GRAAwesome sale day in the lanes tomorrow at 8:45 A.M! 🚗

📣 MEET THE TEAM! 📣Meet Jim, one of our Outside Sales Representatives here at GRAA! Jim has been working with us for just...
06/15/2026

📣 MEET THE TEAM! 📣

Meet Jim, one of our Outside Sales Representatives here at GRAA! Jim has been working with us for just over a year, working on the road meeting with dealers, getting vehicles for the auctions and representing them on auction day. Get to know more about Jim below ⬇

What do you enjoy doing outside of work?
- I enjoy farming, I have a small farm with cattle and horses, and I enjoy being outdoors working with and training horses

- What was your first car?
- 1961 Buick Special - 4 door

What is your favorite holiday?
- Easter

What is the best advice you have ever received or what is the best advice you have for others?
- Always tell the truth and you'll never forget what you said. And be kind.

Calling all sellers! YOU have the chance to score 4 Savannah Banana tickets! ⚾Here's all that you have to do: ✅ Consign ...
06/14/2026

Calling all sellers! YOU have the chance to score 4 Savannah Banana tickets! ⚾

Here's all that you have to do:
✅ Consign 25+ vehicles at the GRAA'lapalooza sale on June 24th

Come join us for a fun day in the lanes! 🚗

Stop in the office or call us to consign your vehicles 📱

We're giving a big thank you to some of our 2026 GRAA'lapalooza sponsors: Auction Edge (Entertainer), Kinetic Advantage ...
06/14/2026

We're giving a big thank you to some of our 2026 GRAA'lapalooza sponsors: Auction Edge (Entertainer), Kinetic Advantage (Entertainer), Hub (Producer), Staff on Site Midwest (Superfan), Econo Automotive Repair (Superfan), and Liquid Motors (Superfan)

We hope to celebrate our 52nd Anniversary, June 23rd & June 24th with all of you.

*This is a customer only event. You must be a registered dealer to attend.

Goods vibes, great music, and even better eats! Get ready for our food truck lineup at GRAA'lapalooza!Rustic Oven Wood F...
06/13/2026

Goods vibes, great music, and even better eats! Get ready for our food truck lineup at GRAA'lapalooza!

Rustic Oven Wood Fired Pizza
Marvin's tacos
Cheezy’s Grilled Cheeses
Sassy Mac Boys
Coach's Corner
Kona Ice of Rockford

*This is a customer only event. You must be a registered dealer to attend.

06/12/2026

Sit, relax, and enjoy an episode of our original show: The GRAAfice 🍿🎬

We can't wait to celebrate our 52nd anniversary with you at GRAA'lapalooza on June 23rd and June 24th!

Address

5937 Sandy Hollow Road
Rockford, IL
61109

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 3pm

Telephone

+18158747800

Website

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