Pioneer Ford Sales

Pioneer Ford Sales Family owned and operated Ford Dealership in Platteville, WI treating you like family since 1962!

We are a family owned and operated Ford Dealership in Platteville WI here to treat you like family!

Don't miss out on Employee Pricing, ending 7/6/26. Take advantage of this outstanding deal today!
06/12/2026

Don't miss out on Employee Pricing, ending 7/6/26.

Take advantage of this outstanding deal today!

Employee pricing ends on 7/6There’s no better time to purchase a new Maverick than today!
06/12/2026

Employee pricing ends on 7/6

There’s no better time to purchase a new Maverick than today!

06/09/2026

F1 Driver Yuki Tsunoda and creator/car enthusiast, Christina Roki as they took the F-150 Raptor and Mustang Dark Horse SC, off-roading and around the track at the Miami International Autodrome ahead of the Miami GP. Follow for more and tune-into Apple TV, the U.S. home of F1.

06/08/2026

Update: phones are now fixed

We are currently experiencing some intermittent issues with our phone system. If you are having trouble reaching us by phone, please be patient and feel free to message us here on facebook.

We’re working to resolve the issue as quickly as possible, and we apologize for any inconvenience this may cause.

Thank you for your understanding!

06/03/2026

Stop by to take advantage of Employee Pricing. Prequalify today with Ford Credit®.

Is it a hang out on the sofa kind of day? With the Ford app, you can make a service appointment during a scrolling break...
05/26/2026

Is it a hang out on the sofa kind of day? With the Ford app, you can make a service appointment during a scrolling break. Just tap the service icon and set it up. See the first comment for details.

The Ford app, formerly known as the FordPass® app, compatible with select smartphone platforms, is available via a download. Message and data rates may apply. Terms and conditions apply. Visit ford.com for our privacy notice.

The truck handles the towing while you handle the fun.2024 F-150 King Ranch with optional equipment and extra-cost color...
05/25/2026

The truck handles the towing while you handle the fun.

2024 F-150 King Ranch with optional equipment and extra-cost color option shown.

When people rely on you, it's good to know that we can come to you for service to take some pressure off with compliment...
05/23/2026

When people rely on you, it's good to know that we can come to you for service to take some pressure off with complimentary Ford Mobile Service.

Ford Mobile Service is offered by participating dealers and may be limited based on availability, distance, or other dealer-specified criteria. Does not include parts or repair charges.

A little dirt on the tires never hurts.
05/22/2026

A little dirt on the tires never hurts.

Address

1035 East Business Highway 151
Platteville, WI
53818

Opening Hours

Monday 8:30am - 5:30pm
Tuesday 8:30am - 5:30pm
Wednesday 8:30am - 5:30pm
Thursday 8:30am - 5:30pm
Friday 8:30am - 5:30pm
Saturday 8:30am - 12pm

Telephone

+16083482409

Website

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