01/24/2023
GM’s Potential New Truck
General Motors has designed a new compact, two-door electric pickup truck with a 4 to 4.5 ft bed and a low roofline, aiming for a sub $30,000 price point. While GM states this design will be modified with time, this new truck hopes to target a new segment of small, affordable, two door, all electric pickups. Currently, GM’s rendered truck rivals competition from the Ford Maverick and Hyundai Santa Cruz, which are both four-door, compact pickup trucks (Shown Above). With GM’s push for an all electric future, this new compact pickup slots into their overall goal of a fully electric lineup by 2035 and potentially 30 new all electric vehicles by 2025.
What do you think this new truck from General Motors has to do in order to set itself apart from the existing pickup truck competition?