Premier Truck Group - La Crosse

Premier Truck Group - La Crosse We are the premier truck distributor and full service center for Freightliner and Western Star Trucks in Western Wisconsin.

At Premier Truck Group of La Crosse we offer our customers the industry’s best in new and used trucks, financing, parts and service. Offering a large selection of new and used trucks, we will not only aid you in finding the perfect vehicle for your operation but assist with financing as well. If you are looking to service your truck, our OEM Certified technicians are trained by the best, so you ca

n be sure your truck is in very capable hands. Find out more about the services we offer and customer amenities at our dealership. We offer a large selection of OEM and after-market parts including Freightliner, Detroit, Thomas Built Bus and Alliance just to name a few suppliers.

We are excited to welcome the Wisconsin Milk Haulers community to an Open House at Premier Truck Group in La Crosse prio...
06/19/2026

We are excited to welcome the Wisconsin Milk Haulers community to an Open House at Premier Truck Group in La Crosse prior to this year's WMHA Annual Convention.

We look forward to seeing you there!

There's no better time to buy than now! Call in or stop by Premier Truck Group of La Crosse today and pick out the perfe...
06/05/2026

There's no better time to buy than now! Call in or stop by Premier Truck Group of La Crosse today and pick out the perfect new addition to your fleet. We have plenty of availability and a variety of options throughout the rest of the year. But don't wait too long, they're going fast!

Premier Truck Group of La Crosse
(608) 451-8417

05/25/2026

Today, we pause to remember and honor those who gave everything in defense of our freedom. From all of us at Premier Truck Group, we are grateful for their sacrifice. All U.S. locations will be closed today in observance of Memorial Day.

To every mom who keeps things moving, at home and on the road. Happy Mother's Day from all of us at Premier Truck Group.
05/10/2026

To every mom who keeps things moving, at home and on the road. Happy Mother's Day from all of us at Premier Truck Group.

Traveling through the La Crosse area and need expert care for your motorhome? 🚐💨At Premier Truck Group of La Crosse, we ...
05/01/2026

Traveling through the La Crosse area and need expert care for your motorhome? 🚐💨

At Premier Truck Group of La Crosse, we are proud to be a certified Oasis Service Network dealer! This means our factory-trained technicians are specifically equipped to handle service and diagnostics for your Freightliner Class 8 Motorhome chassis.

Whether you are visiting local sights or just passing through, we provide specialized care to get you back on the road safely, including:

Expert Diagnostics: Specialized service for Detroit & Cummins engines.

Full Service & Repair: Handling everything from HVAC repair and generators to Allison Transmissions.

RV Amenities: As part of the Oasis Network, we offer dedicated waiting areas and parking with electrical hookups to make your stay more comfortable.

Don't let maintenance needs stall your adventure. Schedule your appointment online today and experience the Premier difference!

📅 Book Now: https://bit.ly/49pK2Zt

Inventory Spotlight!STOCK # XE93222027 Fifth Generation Freightliner PJ126DCPrice: $174,999DD13 505HP/1850TQ w/DT12 Tran...
04/30/2026

Inventory Spotlight!

STOCK # XE9322
2027 Fifth Generation Freightliner PJ126DC
Price: $174,999

DD13 505HP/1850TQ w/DT12 Transmission
RH Vertical Stack
Disc Brakes
LH 120 Gallon Fuel Tank
Michelin Drive Tires
Digital Dash
Premium Interior

This truck is ready to hit the road today, so don't miss out! Call us at (608) 784-1149 or stop by Premier Truck Group of La Crosse with any questions!

These are the last two 2026 49X Quad Dumps on the lot before the next batch of 27's come in! Stop in and check them out ...
04/17/2026

These are the last two 2026 49X Quad Dumps on the lot before the next batch of 27's come in! Stop in and check them out before somebody else does! Let us at Premier Truck Group of La Crosse be your easy button and add one or both of these to your fleet today. They're itching to get to work!

Give us a call or stop in for more information!

(608) 784-1149

From collision repairs to full-service maintenance, Premier Truck Group of La Crosse has your RV covered. As a certified...
04/14/2026

From collision repairs to full-service maintenance, Premier Truck Group of La Crosse has your RV covered. As a certified Oasis Service Network dealer, we're your one-stop shop for paint, alignment, towing, and more. Request a service appointment today. 🔧 https://bit.ly/3QFmyZK

Inventory Spotlight!STOCK # SLJ40332020 Freightliner CA125SLP293,000 Miles$51,900This unit is equipped with a 48" single...
04/10/2026

Inventory Spotlight!

STOCK # SLJ4033
2020 Freightliner CA125SLP
293,000 Miles
$51,900

This unit is equipped with a 48" single bunk sleeper, Detroit Assurance safety suite, and a Thermo King APU to keep you comfortable off the clock. Powered by a DD13 400HP/1750TQ engine paired with a DT12 transmission and a 3.08 Rear Axle Ratio, this truck can handle a lot of different jobs. And if one isn't enough, we have three more just like it!

Call (608) 784-1149 or stop in at Premier Truck Group of La Crosse today to find out more!

Inventory Spotlight!2019 Freightliner PT126DCSTOCK # SKN1734Miles: 394,000Price: $39,900This truck is equipped with a DD...
03/13/2026

Inventory Spotlight!

2019 Freightliner PT126DC
STOCK # SKN1734
Miles: 394,000
Price: $39,900

This truck is equipped with a DD15 paired with a DT12 transmission, delivering 455 horsepower and built for reliable performance on the road. With 394,000 miles, it’s a solid option for fleets or owner-operators looking for a dependable truck at a great value.

Call or stop into Premier Truck Group of La Crosse today for more information!
(608) 784-1149

Address

3959 N. Kinney Coulee Road
La Crosse, WI
54601

Opening Hours

Monday 7am - 11pm
Tuesday 7am - 11pm
Wednesday 7am - 11pm
Thursday 7am - 11pm
Friday 7am - 11pm
Saturday 7am - 5:30pm

Telephone

+16087841149

Website

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