Imperial Valley Auto

Directions Website Contact the business

Imperial Valley Auto Welcome to Imperial Valley Auto in El Centro, California! Gone are the days of pushy salesmen and bait and switch advertising.

We are a new and vibrant auto group aiming to be the best automotive marketplace in Imperial County with the best online experience. We want to give you the best experience possible.Our team is looking forward to integrating themselves into your community because without you – we could never succeed. Formally Direct Auto Hyundai, Direct Auto Honda, and Desert Valley GM; we have combined forces and integrated customer oriented strategies under one brand to serve you better. With over 600 new and used vehicles in our inventory, we are sure that you will find what you are looking for. Come experience the difference at Imperial Valley Auto!

10/19/2026

Thank you again to all who made our 1st Annual Pumpkin Festival a success!

10/19/2026

Looking back at our 1st Annual Pumpkin Festival and Trunk Or Treat event and feeling so much gratitude! Huge thank you to everyone in our community who came out, dressed up, and helped make this night so special and full of fun. We couldn’t have done it without you! 🎃👻

10/17/2026
10/17/2026

Kicking off the 1st Annual Pumpkin Festival

10/16/2026

Who is taking home the Trunk or Treat 2026 crown? 🎃👑
We asked the different teams around the dealership who’s going to win—and more importantly, what they’re ordering for lunch if they take first place (Buffalo Wild Wings, Carne Asada fries, Raising Cane’s, or Olive Garden?! 🤤).
Drop a comment below and let us know which team you’re rooting for! 👇🚗✨

10/16/2026

We are in full speed getting this event ready to be filled with fun, candy, entertainment, and prizes! We can’t wait to see everyone here tonight 6-9PM!

10/16/2026

🎃Today is the big day!! Bring your appetite, dancing shoes- And of course - your best costume! You can be the lucky winner of a Honda Motocompacto Scooter! 🛵

Join us this Friday, Oct 16, from 6–9 PM for a FREE family night:🚗 20+ Trunk-or-Treat cars with free treats🎸 Live music ...
10/14/2026

Join us this Friday, Oct 16, from 6–9 PM for a FREE family night:
🚗 20+ Trunk-or-Treat cars with free treats
🎸 Live music all night
🛍️ Local vendors, so come shop local
🏆 COSTUME CONTEST: best costume wins a brand-new Honda Motocompacto electric scooter!

Bring the whole family, dress up, and come hang out with us. Free admission!

📍 602 Wake Ave, El Centro

🎃 ¡Solo faltan 2 DÍAS para nuestro 1er Festival Anual de Calabazas! 🎃

Este viernes 16 de octubre, de 6 a 9 PM. Trunk-or-Treat con dulces gratis, música en vivo, vendedores locales y un concurso de disfraces. ¡El mejor disfraz se lleva un scooter eléctrico Honda Motocompacto nuevo! Entrada gratis. Evento familiar. ¡Te esperamos!

📍 602 Wake Ave, El Centro

Address

602 Wake Avenue
El Centro, CA
92243

Opening Hours

Monday 9am - 9pm
Tuesday 9am - 9pm
Wednesday 9am - 9pm
Thursday 9am - 9pm
Friday 9am - 9pm
Saturday 9am - 8pm
Sunday 10am - 7pm

Website

Alerts

Be the first to know and let us send you an email when Imperial Valley Auto posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Imperial Valley Auto:

Shortcuts

Share

Category