Schaller Subaru

08/31/2026

We'd like to extend our thanks and celebrate a very special retirement. After years of faithful service, dedication, and countless hours spent protecting our community, our local Berlin, Connecticut Police Department K9 officer is officially hanging up the leash. 💙

Thank you for your service, your loyalty, and your unwavering dedication. You’ve earned every moment of retirement—filled with long naps, plenty of treats, and lots of well-deserved belly rubs! 🐕❤️

08/31/2026

Keep your Subaru running at its best with genuine parts made for the way you drive. 🔧🚗

Shop genuine Subaru parts online and find what you need to keep your vehicle ready for every adventure.

Visit Subaru Parts Online today > https://bit.ly/schaller-oem-parts

08/29/2026

Adventure, activated. 🌲

The 2026 Outback Wilderness is built to take you farther, with X-MODE® helping you confidently navigate challenging terrain when the road runs out.

Press play and see capability in action. 🏔️

08/28/2026

Celebrating recognition from the industry’s most trusted names. 🏆

Our latest award wins and accolades from J.D. Power, Forbes, and S&P Global reflect our commitment to delivering excellence, innovation, and value for our customers.

Swipe through the collection to see the recognition behind the work. →

08/26/2026

Happy National Dog Day to the ones who greet us with wagging tails, make every day a little brighter, and remind us what unconditional love looks like. 🐾❤️

Today, celebrate your furry best friend with an extra treat, a long walk, or a few extra belly rubs. Share a photo of your pup in the comments—we'd love to see them!

08/03/2026

08/01/2026

✨ It might be the perfect time to upgrade your Subaru!

Owning a Subaru already means enjoying exceptional value, award-winning longevity, advanced safety, and impressive capability. Now, your current Subaru could help you get behind the wheel of a brand-new model with even more innovative features.

With the Subaru Trade Up Advantage Program®, eligible owners may receive:
🚗 A personalized trade-up offer
⚙️ The ability to customize your offer to match your needs and preferences
🛡️ A comprehensive new vehicle warranty
🔧 Lower maintenance costs with your new Subaru

You may be able to upgrade for less than you think! Contact us today 860-826-2020 to see if your Subaru qualifies for the Trade Up Advantage Program® and explore your options.

07/31/2026

Drive smarter with the capability you know and trust. ⚡🚗

Experience the advanced efficiency, everyday versatility, and legendary all-weather confidence of a Subaru—now available in hybrid and electric models. Enjoy the trusted safety, long-lasting reliability, and innovative technology Subaru is known for, with the added benefits of lower emissions and improved fuel economy.

Wherever the road leads, there's a Subaru Hybrid or EV built to keep up—and keep you going.

07/30/2026

Built for Connecticut roads. Ready for every adventure. 🚙🌲

Meet the 2026 Subaru Forester at Schaller Subaru in Berlin, CT—a compact SUV designed for everything New England throws your way. From snowy commutes and rainy mornings to weekend escapes, the Forester delivers the confidence of standard Symmetrical All-Wheel Drive, impressive efficiency, advanced safety, and everyday versatility.

Available in six well-equipped trims—Base, Premium, Sport, Wilderness, Limited, and Touring—there's a Forester ready to match your lifestyle.

Stop by Schaller Subaru and discover why the 2026 Forester is built for the real world—and built for wherever life takes you.

07/29/2026

🚗💙 Calling all healthcare heroes!

Now through August 31, 2026, eligible medical professionals can receive an additional $500 off the purchase or lease of a new Subaru.*

Here's how it works:
✔️ Negotiate your best price.
✔️ Receive an additional $500 VIP Healthcare discount.
✔️ Plus, your price may be reduced even further with any applicable zone or regional cash incentives available at the time of purchase.

It's our way of saying thank you for everything you do.

Contact us today to learn more and see if you qualify!