01/25/2024
The Lure of OEM Telematics
Field service businesses purchase their vehicles from local automotive dealers, and they often rely on these same dealers to help them equip the vehicle for duty.
The manufacturer dealers help businesses source commercial-spec vehicles, such as chassis cabs, as well as work truck bodies, racks and bins, and in some cases telematics systems.
Each of the OEMs offers its own telematics system that provides track and diagnostic features. Some of the telematics systems are offered as private-label, off-the-shelf solutions supplied by the larger telematics providers.
It can seem convenient to add an OEM telematics system during the ordering process, but this can be a pitfall because the OEM systems are often more limited than what you can find in the aftermarket. And purchasing it from a dealer will likely result in a higher cost.
OEMs are often more interested in collecting the data for their own programs, while telematics service providers focus on baking in features designed for field service businesses.
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