07/01/2026
Every event has a beginning—and for the Thailand Boat Festival, that beginning was Phuket Boat Lagoon Marina.
Nearly two decades ago, Phuket Boat Lagoon Marina played host to one of Thailand’s early marine events, becoming a meeting point for the marine industry, yacht owners, and lifestyle enthusiasts. It was a place where conversations started, partnerships formed, and a community began to take shape. Today, as Thailand Boat Festival prepares to return to the same location, it does so with a renewed vision and a deeper purpose—honouring its roots while confidently looking ahead
From 15–18 January 2026, Thailand Boat Festival comes home. The return to Phuket Boat Lagoon Marina marks not only a homecoming, but the opening of a new chapter. What once began as a marine-focused gathering has evolved into a fully integrated marine-and-lifestyle festival, reflecting how yachting today connects seamlessly with tourism, property, wellness, innovation, and community.
At the heart of the festival is a strong international showcase of yacht brands, representing performance, craftsmanship, and innovation from around the world. Visitors will experience vessels from Axopar, Azimut, Absolute Yacht, Bluegame, Chris-Craft, Cranchi, De Antonio Yachts, ExploMar, Ferretti Yachts, Jeanneau, MCY, Pershing, Powerplay, Prestige, Princess, Sanlorenzo, Saxdor, Sea Ray, Sunreef, Sunseeker, Wally, and YOT, displayed on the water in an environment that allows guests to engage with the yachts up close and in context.
These brands are supported by a comprehensive network of yacht brokers and agencies, including Alpha Revati, Asia Yachting, AYA Yachts, Boat Lagoon Yachting, Burgess, DCH Marine, Derani Yachts, Flow Yacht Club, Lee Marine, Megazip, Motorium, Mortor Field Thailand, Thai Marine, and V Yachts Asia. Together, they form a platform where buyers, charter clients, and industry professionals can meet, exchange ideas, and begin future journeys.
Behind the scenes, the marine ecosystem is strengthened by key industry specialists and service providers such as Alpha Tech Marine, Asiatique Yachting, Boero, Daiichi, East Marine Asia, Ecoflow, Garmin, Integrate Marine, Octopus Electrical, Volvo Penta, Sapam Marine, and SEAFLO—highlighting the technical backbone that supports yacht ownership, operation, and long-term sustainability.
Innovation also extends into the way the marine industry does business. Thailand Boat Festival 2026 introduces a digital asset payment solution for the marine and lifestyle sector, made possible through the participation of Bitazza, a compliant crypto and digital asset platform. This initiative reflects a growing demand for modern, transparent, and regulated payment options, offering yacht buyers, service providers, and lifestyle businesses an alternative framework for transactions within the marine ecosystem—bridging traditional industries with next-generation financial solutions.
The Thailand Boat Festival also looks beyond the water—toward the sky. Luxury transportation takes on a new dimension with the presence of HondaJet, introducing visitors to the world of private aviation. For those who dream not only of owning the sea but also of touching the sky, the festival offers a rare opportunity to explore aircraft ownership as part of an elevated lifestyle that moves seamlessly between air, land, and sea.
Beyond the marina itself, Thailand Boat Festival expands into a wider conversation about tourism, investment, and regional development. With the full support of the Tourism Authority of Thailand (TAT), the event will host a dedicated seminar titled “Unlocking Thailand’s Potential as a Leading Marine Tourism Destination in Southeast Asia and the IMT-GT Dreamed Destination for Quality Yacht Experience.” The seminar brings together perspectives from the Department of Tourism (DOT), CIMT, and representatives from Malaysia, Indonesia, and Thailand, reinforcing Thailand’s growing role within the IMT-GT sub-region and its ambition to become a premier yachting hub.
Wellness and safety also form an important part of the festival experience. Bangkok Hospital Phuket provides full support through its professional health and wellness team, ensuring on-site medical readiness while highlighting the connection between luxury travel, wellbeing, and responsible tourism.
The festival further connects the marine lifestyle with Phuket’s land-based living through the participation of local property developers Annara Residence, Boat Pattana, Elite Hillside Villas, Kynlife, and Maviaton, alongside designers, retailers, and community markets. This blend creates a relaxed, welcoming atmosphere that reflects Phuket’s character—where global industry meets local culture.
Across four days, visitors can move freely between on-water yacht displays, hands-on water toy experiences from Max Marine, Salt Water Dreaming, Siam Water Craft, Seadoo and Seabob, and supercars presented up close, including Aston Martin Bangkok, BMW, Legacia, Maserati, MGC Group, Mini Cooper and XPeng Phuket. Luxury villas, property showcases, and curated lifestyle shopping complete the experience, inviting guests to explore at their own pace.
The festival is designed to be accessible to a wide audience. Regular visitor tickets are priced at 100 THB per person per day, allowing easy entry for the general public. For those seeking a premium experience, VIP tickets are available at 3,000 THB per person, offering full access throughout the event, including exclusive areas and curated networking experiences.
Supporting the festival’s voice and visibility, Asia Pacific Boating Magazine joins as the official media partner, helping share the story of Thailand Boat Festival with regional and international audiences.
More than a showcase, Thailand Boat Festival 2026 is a story of return, reconnection, and collaboration. It brings together land and sea, industry and community, policy and lifestyle. As it returns to where it all began, the festival invites everyone—industry professionals, yacht owners, families, investors, and enthusiasts—to be part of its next chapter and the continued growth of Phuket as a leading marine and lifestyle destination in Southeast Asia.
With the countdown now underway, the team looks forward to welcoming participants, partners, and visitors alike—and we can’t wait to see you very soon at Phuket Boat Lagoon Marina.
