29/04/2026
๐๐ ๐๐๐ญ๐ ๐๐ง๐๐ฅ๐ฒ๐ฌ๐ข๐ฌ ๐ซ๐๐ฏ๐๐๐ฅ๐ฌ ๐ ๐ฌ๐ข๐ ๐ง๐ข๐๐ข๐๐๐ง๐ญ ๐จ๐ฉ๐ฉ๐จ๐ซ๐ญ๐ฎ๐ง๐ข๐ญ๐ฒ ๐ญ๐จ ๐ฌ๐ญ๐ซ๐๐ง๐ ๐ญ๐ก๐๐ง ๐๐๐ญ๐๐ซ๐ฌ๐๐ฅ๐๐ฌ ๐ซ๐๐ญ๐๐ง๐ญ๐ข๐จ๐ง ๐๐จ๐ซ ๐ซ๐๐ญ๐๐ข๐ฅ๐๐ซ๐ฌ ๐๐ฒ ๐ข๐ฆ๐ฉ๐ซ๐จ๐ฏ๐ข๐ง๐ ๐๐๐ญ๐ ๐๐๐๐ฎ๐ซ๐๐๐ฒ.
With almost 300,000 vehicles visiting a workshop at one of our 500+ retailer clients, we identified:
- 19,167 missing or overdue MOT dates (6%)
- 44,950 missing or overdue service dates (15%)
- 19,790 missing mobile numbers (7%)
- 25,080 missing email addresses (8%)
While over 216,000 records were accurate, more than 81,000 (27%) had at least one of these issues, limiting retailersโ ability to contact customers. This lack of contactability potentially leads to significant missed revenue opportunities of up to ยฃ24m*.
*Based on an average invoice value of ยฃ300.