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Exploring on two wheels, powered by four.Guests at the Polestar 4 SUV media drive in Spain are getting to know the surro...
16/10/2026

Exploring on two wheels, powered by four.
Guests at the Polestar 4 SUV media drive in Spain are getting to know the surroundings on Specialized Bicycles Vado 3 e-bikes. Back at camp, the bikes recharge from the car’s battery, thanks to vehicle-to-load technology.

Read more here: https://plstr.car/ps4-suv_vehicle-to-load

We can already measure what cars can do and put a number on their performance. But can we put one on how you feel when d...
15/10/2026

We can already measure what cars can do and put a number on their performance. But can we put one on how you feel when driving them?

In the first episode of our series, The anatomy of performance, we set out to explore the science behind the thrill of driving and whether that feeling can be measured.

Watch the episode here: https://plstr.car/youtube-ep.1
Read more about the project: https://plstr.car/anatomy-of-performance

14/10/2026

We can already measure what cars can do and put a number on their performance. But can we put one on how you feel when driving them?

Together with researchers from the SDG Impact Lab at the University of Oxford, we set out to explore the science behind the thrill of driving and whether that feeling can be measured.

The anatomy of performance. Episode 1.

Read more about the project: https://plstr.car/the-anatomy-performance

Proud to be part of a night celebrating visibility, progress and achievement as the official automotive partner of the 1...
13/10/2026

Proud to be part of a night celebrating visibility, progress and achievement as the official automotive partner of the 15th Attitude Awards.

Take a look back at last week's celebrations at London's Roundhouse.

09/10/2026

The arrivals, the energy, the anticipation.
Here's a look back at the Attitude Awards red carpet.

We're proud to be partnering with the Attitude Awards 2026, celebrating the people shaping culture and driving positive ...
04/10/2026

We're proud to be partnering with the Attitude Awards 2026, celebrating the people shaping culture and driving positive change.

Stay tuned as we join Attitude for this year's celebration.

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