Hero Moto UK

16/01/2024

Stage 09 is completed with a Top-5 finish, and Ross continues at #2! ✅💯
Stage 09 results:
#5 - Ross Branch
Overall results after Stage 09:
#2 - Ross Branch
Stage 9 was yet another long and rough day in the Saudi Arabian landscape. The 436 km timed special from Ha’il to AlUla was dotted with a lot of sandy tracks, hill climbs, and difficult riding on rocky plateaus. The tracks were invisible in several parts, making navigation all the more difficult across the day.
In Stage 9, a couple of mistakes in the hills and camel grass cost him some dear time. His trail behind the leader of the Rally (Ricky Brabec, Honda) has widened after this Stage to ~7 minutes. However, the Botswanan who flies airplanes when not racing, is confident that he will be able to make good headway in the next few days.
Going on a 610 km loop around AlUla, the competitors will embark on a difficult Stage 10 tomorrow, amidst the monumental rocks of the region.
All eyes on the prize. 🏆

Dakar Rally World Rally-Raid Championship
Hero MotoCorp Monster Energy Alpinestars

12/01/2024

The future is here, and it's electric. VIDA, our electric vehicle brand, made its global debut at EICMA showcasing a line up of thrilling rides packed with the smartest features that promise to revolutionise the way we commute.

Vida World

12/01/2024

Stage 5/12 conquered. ✅

Stage 5 results {Rally GP class}:
#6 - Ross Branch
#17 - Joan Barreda

Overall results after Stage 5 {Rally GP class}:
#1 - Ross Branch
#11 - Joan Barreda

Even though Stage 5 was a short special of 118 kms, the day started way earlier for the competitors, as they had to ride for almost 500 kms on road to reach the start point. The exhausted riders were welcomed by a sea of dunes, even as Dakar 2024 made its first entry into the infamous Empty Quarter.

Up next is a new format introduced in Dakar 2024 – the 48-hour Chrono stage – a significant upgrade from the erstwhile marathon stages. Across the two days of Stage 6, competitors will cover almost 800 kilometers in the sea of dunes inside the Empty Quarter. As the clock strikes 4pm on the first day, the riders are required to stop at the nearest of the six rest areas, which are set up across the course of the special. At the rest areas, the competitors will receive bare minimum camping material and just enough provisions to make it through the night. They will also be cut off from all communication with the outside world – not knowing how they are doing against the competition.

In a first, riders will also spend over 8 hours in the special, maneuvering across the endless dune chains. Even though the terrain is not new to Dakar, the navigation is expected to be “fiendishly difficult” – adding much more complexity to the new format.



Dakar Rally World Rally-Raid Championship
Hero MotoCorp Monster Energy Alpinestars

12/01/2024

📸 Watch this video on Facebook https://fb.watch/pxmDv_1KY2/

11/01/2024

Hero ranked number 1 at the Dakar Rally after Stage 5!!
Congratulations Hero Motosports Team, and wishing them all the best for the next stage.

11/01/2024

Stage 5/12 conquered. ✅
Stage 5 results {Rally GP class}:
#6 - Ross Branch
#17 - Joan Barreda
Overall results after Stage 5 {Rally GP class}:
#1 - Ross Branch
#11 - Joan Barreda
Even though Stage 5 was a short special of 118 kms, the day started way earlier for the competitors, as they had to ride for almost 500 kms on the road to reach the start point. The exhausted riders were welcomed by a sea of dunes, even as Dakar 2024 made its first entry into the infamous Empty Quarter.
Up next is a new format introduced in Dakar 2024 – the 48-hour Chrono stage – a significant upgrade from the erstwhile marathon stages. Across the two days of Stage 6, competitors will cover almost 800 kilometers in the sea of dunes inside the Empty Quarter. As the clock strikes 4pm on the first day, the riders are required to stop at the nearest of the six rest areas, which are set up across the course of the special. At the rest areas, the competitors will receive a bare minimum of camping material and just enough provisions to make it through the night. They will also be cut off from all communication with the outside world – not knowing how they are doing against the competition.
In a first, riders will also spend over 8 hours in the special, maneuvering across the endless dune chains. Even though the terrain is not new to Dakar, the navigation is expected to be “fiendishly difficult” – adding much more complexity to the new format.

Dakar Rally World Rally-Raid Championship
Hero MotoCorp Monster Energy Alpinestars

22/11/2023

All eyes on the Hero pavilion at the EICMA 2023 as we continue capturing hearts and imaginations with our phenomenal line up of products and concepts. Did any of our products catch your imagination? Comment with your wishlist.

Watch this space for more.

22/11/2023

We came, we unveiled, we conquered!

At the EICMA 2023, we set hearts racing with our cutting-edge, high quality, clean mobility solutions and concepts. A high octane unveiling of the VIDA V1 Pro electric scooter, XOOM 125R & XOOM 160 ICE scooters and a tease of revolutionary two-wheeler concepts: the 2.5R XTunt motorcycle, Lynx Electric motorcycle, and Acro Kids' Electric bike. We are redefining mobility for our global consumers!

Don’t miss a beat. Watch on heroateicma.com

22/11/2023