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Monday 9am - 6pm Tuesday 9am - 6pm Wednesday 9am - 6pm Thursday 9am - 6pm Friday 9am - 6pm Saturday 9am - 5pm

Cheltenham Harley-Davidson

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Cheltenham Harley-Davidson

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Welcome to Cheltenham Harley-Davidson®, where you can find all the latest special offers, bikes, and news on the world of Harley-Davidson®
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Cheltenham Harley-Davidson® officially opened on American Independence Day, 4th July 2008 and is recognised as one of Europe's flagship Harley-Davidson® stores. Complete with a state of the art new and used bike showroom, dedicated in house clothing store, fully stocked parts and accessory department and a comprehensive workshop facility. The dealership is situated just minutes from the fantastic open roads of the ‘Rolling Hills' which take in the Malvern and Cotswold hills, offering some of the best UK roads and scenery available. If you need an ‘excuse' to visit we're also situated close to one of the largest retail parks in the area.

02/11/2026

The all-new 2027 Harley-Davidson Sprint 440 is here. First introduced in 1961, the Sprint welcomed a new generation of riders to the Harley-Davidson community.

Now, 65 years later, it’s back and reimagined for today. Lightweight and confidence-inspiring, the 2027 H-D Sprint 440 is your invitation to RIDE.

Find out more: https://bit.ly/4BD16YD

02/11/2026

Harley-Davidson attitude meets Dickies workwear style with the Winged Horseshoe Oversized Pullover Hoodie in crisp white.

Featuring a relaxed oversized fit and bold co-branded graphics, it's the perfect statement piece for your everyday wardrobe.

Shop now 👉 https://bit.ly/3X08I7u

31/10/2026

Check out this 2016 CVO Breakout with Factory 110 Engine available to view in our showroom. This bike comes complete with Twin Air Bag Suspension, Bassani Radial Sweeper Exhaust, Genuine HD Sissy Bar and Rack, aftermarket Mirrors, BellyPan and Tail Tidy.

Could this be your next bike? Give the team a call on 01242 240570 to enquire today!

30/10/2026

There’s something special about a motorcycle that doesn’t need to try too hard. No distractions. No unnecessary extras. Just the freedom to ride and the open road ahead.

And now, there’s even more reason to make that feeling yours as you can get £1,000 towards the price of a new 2026 Street Bob motorcycle when you purchase before 31st December 2026.

Ready to be yours. Ride it. Own it! Call us on 01242 240570 to enquire today.

*Blade Motor Group Limited is a credit broker, not a lender SP2 7QD. We will receive commission for introducing you to Harley-Davidson Finance.
This will be a percentage of the amount you borrow. Credit is subject to status. UK residents, 18+ only. Available through Harley-Davidson Finance, a trading style of Blackhorse Ltd, St William House, Tresillian Terrace, Cardiff CF10 5BH. Personal contract purchase finance offer, at the end of the plan you have 3 options. (1) Return the motorcycle and not pay the Optional Final Repayment. (2) Pay the Optional Final Repayment to own the motorcycle or (3) Part-exchange the motorcycle subject to settlement of your existing finance agreement; new finance agreements are subject to status

29/10/2026

Congratulations to Mark who recently collected his Low Rider S from us! We hope you enjoy and thank you for choosing Cheltenham Harley-Davidson!

27/10/2026

Some motorcycles are built to get you from A to B. The Harley-Davidson Breakout is built to make you want to take the long way home.

And now, there’s even more reason to break free as you can get £1,000 towards the price of a new 2026 Breakout motorcycle when you purchase before 31st December 2026.

Ready to be yours. Ride it. Own it! Call us on 01242 240750 to enquire today.

*Blade Motor Group Limited is a credit broker, not a lender SP2 7QD. We will receive commission for introducing you to Harley-Davidson Finance.
This will be a percentage of the amount you borrow. Credit is subject to status. UK residents, 18+ only. Available through Harley-Davidson Finance, a trading style of Blackhorse Ltd, St William House, Tresillian Terrace, Cardiff CF10 5BH. Personal contract purchase finance offer, at the end of the plan you have 3 options. (1) Return the motorcycle and not pay the Optional Final Repayment. (2) Pay the Optional Final Repayment to own the motorcycle or (3) Part-exchange the motorcycle subject to settlement of your existing finance agreement; new finance agreements are subject to status.

22/10/2026

Bad Weather. Good Gear.

Seasons change, always wanting ride, doesn't.

Get the gear for the good times, whatever the weather. Shop in-store or online at https://bit.ly/4i976iW

21/10/2026

There’s a freedom that comes from having nowhere you need to be. From turning onto an open road and leaving the everyday behind, to knowing the next mile is yours to discover.

And now, there’s even more reason to start planning the next adventure as you can get £1,500 towards the price of a new 2026 Street Glide or Road Glide motorcycle when you purchase before 31st December 2026.

Ready to be yours. Ride it. Own it! Call us on 01242 240570 to enquire today.

*Blade Motor Group Limited is a credit broker, not a lender SP2 7QD. We will receive commission for introducing you to Harley-Davidson Finance.
This will be a percentage of the amount you borrow. Credit is subject to status. UK residents, 18+ only. Available through Harley-Davidson Finance, a trading style of Blackhorse Ltd, St William House, Tresillian Terrace, Cardiff CF10 5BH. Personal contract purchase finance offer, at the end of the plan you have 3 options. (1) Return the motorcycle and not pay the Optional Final Repayment. (2) Pay the Optional Final Repayment to own the motorcycle or (3) Part-exchange the motorcycle subject to settlement of your existing finance agreement; new finance agreements are subject to status

15/10/2026

Ride away with a little extra peace of mind this October.

Purchase a used Harley-Davidson from Cheltenham Harley-Davidson during October and we’ll include a 2-year warranty with your bike.

With a great selection of pre-owned Harley-Davidson models available, it’s the perfect time to find your next ride and enjoy even more reassurance once it’s yours.

Explore our used stock today https://bit.ly/4rNO45T

*Used Harley-Davidson only. Must be purchased by 31/10/26.

Address

593 Princess Elizabeth Way
Cheltenham
GL517PA

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 6pm
Friday	9am - 6pm
Saturday	9am - 5pm

Telephone

+441242240570

Website

https://www.blademotorcycles.co.uk/harley-davidson

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