What are the opening hours?

Tuesday 8:30am - 5:30pm Wednesday 8:30am - 5:30am Thursday 8:30am - 5:30am Friday 8:30am - 5:30pm Saturday 8:30am - 5pm

Alf England Motorcycles

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Alf England Motorcycles

Warwickshire's Premier Yamaha dealer! Your go-to destination for new and used bikes, expert servicing, helmets and clothing and genuine parts.
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Welcome to Alf England Motorcycles, we're a family run business based in the Midlands with a focus on exceeding your expectations at every corner. Established in 1946, Alf England was created with a goal to provide constant high quality customer service to everyone who entered our doors, to leave with a smile and knowing you've just dealt with a biker, not a business. A one-stop shop, to collect a

new bike, get it tuned to your spec by our servicing team then you're able to leave happy. With the complete range of Yamaha motorcycles and scooters, along with the finest selection of used bikes in the Midlands, we've got the perfect motorcycle for you. Nothing beats the feeling of a new bike, we know that, that's why we're here to keep your questions answered and your mind at ease, with aftercare that covers your every need. Take a look now, we're sure you won't be disappointed.

03/09/2026

The new Tracer 9GT+ is one of those bikes that just puts a massive smile on your face! Our 1st new September reg is hitting the streets and even the sun was shining down on us! 🌤️
Enjoy your new bike, and happy ridding! Thank you for choosing Alf England for your new bike.

29/08/2026

Here we have an incredible ambassador of the brand, meet Geoff a dedicated motorcyclist, and a man who has spent a long time working alongside Yamaha in the UK. His continued passion for the product has led him here to pick up his 31st motorcycle!

What does a rider with 50 years of touring, commuting, competition and track day experience choose to get about on? The incredible MT-07 Y-AMT of course! But not just any MT-07, one tricked out with all the best parts on the market to help turn an already great bike into a show stopper!

Thank you once again for choosing us for your new bike Geoff. We hope you are incredibly happy, and we can’t wait to see you for 1st service.

10/08/2026

This post feels like it has come too soon, a lot of you who have visited the shop over the last 9 1/2 years have probably been introduced to Alfie. He wasn’t just a shop dog, he was our loyal companion our best friend and most of all our family. Often Alfie could be found in the sales office quiet as a mouse just waiting for a cuddle of someone Alfie has been a big part of the shop for almost a decade.

Unfortunately however, on Saturday 8th August we had to say a very unexpected goodbye to our four legged friend as he crossed the rainbow bridge. It’s not easy to explain why the office is so quiet or why his bed will lay empty, so we hope that this reaches as many people as possible to save us the heartache of bringing it back up. They say time heals a broken heart but for now we are absolutely devastated.

Fly high Alfie, you were one in a million 💔🐕🌈

08/07/2026

Well, it seems like for ever ago, but we just wanted to let you all know, that off the back of our open weekend we raised a huge £500 for the Midlands Air Ambulance! Thank you to everyone who took part in the raffle, your tickets are what made this donation possible.

Graham’s RD350 was your winner of the favourite bike of the weekend! 🥳

Finally we have now had all of our competition winners, and raffle winner collect there prizes.

Thank you to everyone who came, took part, and helped out, it was a blast! Here’s to another 80 years 🍻

05/06/2026

Don’t forget, tomorrow is our 80th weekend! 🗓️
We are celebrating 80 years in business this weekend, filled with Bike, Burgers, test rides, competitions and more.
will be taking care of the food for both days! For anyone who hasn’t already tried these, you’re in for a treat! 🍔
will have there machine there for both days, so if you have always fancied a go, now is your chance in a controlled, and safe environment, and the best bit… it’s free to have a go! 🏍️
Test rides! We have an extensive fleet of demo bikes including the all new Yamaha YZF-R9, YZF-R7, MT09 SP, Tracer 9GT+ and more! Please, please remember to bring your licence! 🪪 * test rides will only be allowed for full UK licence holders, we are not able to offer A2 rides. If you are unsure, please call ahead to avoid disappointment. We are not pre booking slots this year due to the unknown British weather. But we are hoping for sunshine, and will allow bikes out in 30minute - 1 hour slots depending on popularity. Please note, the demo bikes are here all year, they are our own bikes. If you are not able to get a ride on the day, or would like a longer ride, please don’t worry. We can always arrange this after the weekend.
🅿️ Parking 🅿️ we are limited on space, as we are located on a main road. Members of staff will help where possible. We do have a small amount of parking on site, but we ask you to park as carefully and courteously as possible.
🚨 We will have the incredible team from Warwickshire Police, and Warwickshire Fire And Rescue on hand promoting BikeSafe & Biker Down courses. These incredible people will be able to offer you the best advice possible to help keep you safe whilst on the road. If you have any questions, or would like to book onto either course we would highly recommend speaking to them on either day.
Finally we will be running a little competition in the shop with some great prizes on offer, the completion is free to enter and you will get a commemorative pin badge. Finally we will be having our annual charity raffle, where all proceeds will be donated to the Air Ambulance 🚁

28/05/2026

Check out this stunning 2026 Tenere 700 World Raid!
Fully loaded and ready to take on adventure 🏔️

22/05/2026

The smile says it all!
One very happy lady collecting her brand new 2026 Yamaha MT09 Y-AMT 🏍️
If you haven’t yet had chance to ride the new Y-AMT range, then give us a call. 📞

21/05/2026

On the bench today!… 🔧
Check out this awesome MT09SP we are just finishing off. All of the extras have been supplied and fitted by us, including:

Full Akrapovic Exhaust ✅
Comfort seats ✅
DiD gold chain and Renthal Sprocket ✅
ASV Brake Levers ✅
Gilles Bar end mirrors ✅

Plus so much more! If you have always dreamed of doing something similar, why not get in touch 📞 and we can help make your dreams a reality 💙

30/04/2026

Come join us for our open day! 🏍️
We are celebrating 80 years in business this year! 🥳 so in June we have decided to throw a 2 day day open day. We will have a fleet of Demo bikes available including the new R9 & R7 the latest YAMT’s and more!
Not only that but we will have here keeping you well fed all day and here for you to have a go, and test your bike control!
But that’s not all… we will have competitions on the day and a charity raffle. Plus, we will have & Biker Down giving guidance and offering courses to help with all things motorcycling 🏍️

21/04/2026

A very good returning customer of ours is collecting his fully dressed MT07!
Whether you’re a new rider, experienced motorcyclist, looking to commute or just something for the weekend. The MT07 has you covered! 🏍️💨

Address

65 Leicester Road
Bedworth
CV128AH

Opening Hours

Tuesday	8:30am - 5:30pm
Wednesday	8:30am - 5:30am
Thursday	8:30am - 5:30am
Friday	8:30am - 5:30pm
Saturday	8:30am - 5pm

Telephone

+442476312184

Website

http://www.alfengland.co.uk/

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