09/09/2026
🔱 A Story of Heritage, Innovation, and Racing Spirit
On Lake Maggiore, Maserati just unveiled something extraordinary: new liveries inspired by one of motorsport's most iconic moments, the 1958 Maserati Eldorado.
This wasn't just any race car. It was a revolution.
In 1958, the Eldorado became the first racing car in Europe sponsored by a brand outside the automotive world. Gino Zanetti's ice cream company partnered with Maserati, and suddenly, the rules changed. For the first time, a car wore sponsor colors instead of the traditional national racing hue. Stirling Moss piloted it. The world was watching.
That single moment sparked a century of innovation. Today, 68 years later, that same pioneering spirit drives the Maserati GT2 and GT2 Stradale, proof that heritage and innovation aren't opposites. They're partners.
100 years of the Trident. One unbreakable passion for racing.
🏁 Which era of Maserati racing captures your heart? Drop a comment below.