09/27/2026
🚙🖤 Welcome to the Birchwood Ford Family, Shaun from Thunder Bay, Ontario! 🖤🚙
At the end of last month, Shaun reached out looking to trade his silver 2016 F-150 XLT XTR SuperCrew 4x4, 2.7L EcoBoost, with just 96,000 km, for a 2026 F-150 STX.
His initial budget had us quite a bit apart, so I sent Shaun a quick video explaining so and that I didn’t want to waste his time or insult him with a trade difference that wasn’t going to work. Shaun appreciated the honesty and the personal touch of the video, and we left the door open.
A 3 weeks later (This past Thursday) I reached back out & Shaun told me he had increased his budget. My Sales Manager, Dondee and I reworked the numbers, and we found a way to make it work on the exact truck Shaun wanted on Friday by 3pm, a brand-new Carbonized Grey 2026 F-150 STX that had just arrived from the factory just days before. 🙌 and even had our Service team install a soft tonneau cover before the team left at 6:00.
Shaun hopped into his truck 2 hours later to make the trek to Winnipeg (overnighting with the in-laws in Fort Francis, This morning Shaun completed the 7 hour journey from Thunder Bay to Winnipeg, and even had our Service team install a soft tonneau cover before pickup.
Today, Shaun completed the paperwork with his Finance Manager Tyrone Brown and was thrilled to see his new F-150 waiting in our delivery pod. Noah, our Delivery Coordinator, walked him through the features, set up his phone and Ford app, and made sure he knew all the new features on his new F-150.
Then Shaun hit the road back to Ontario, having spent less than six hours in Manitoba! 😳
Before he left, I asked him:
“Why would you drive 14 hours to pick up a vehicle?”
His answer:
Selection. Price. Customer experience.
I’d be lying if I said that’s the first time I’ve heard that answer from our clients from NW Ontario. ❤️
Thank you, Shaun, for trusting me/us from a time zone away. It was an absolute pleasure helping you find exactly what you wanted!
Safe travels back to Thunder Bay, and welcome to the Birchwood Ford Family! 🚙💨
If you or anyone you know is looking for a great deal on a great vehicle;
📩 Send me a DM anytime, or
📞 Call me at the office at 204-654-8226
Please like, comment and share to help welcome Shaun to the Birchwood Ford Family!
👇 How far would you travel to get the exact vehicle you wanted?
Remember; I can help you with ANY Brand you’re looking for through our 15 different dealerships here in Winnipeg.