Giant Bicycles

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Giant Bicycles

We’re here to help you unleash your full potential, no matter the chosen pursuit.

02/09/2026

Athlete tested. Athlete approved.

"The new Giant Revolt Advanced SL was outstanding from start to finish. In conditions that exposed weaknesses everywhere else, the bike provided confidence, comfort and speed all day long." - Brendan "Trekky" Johnston

Raced by pro athletes at the highest level of the sport, the all-new Revolt Advanced SL is the lightest, fastest gravel race bike ever built by Giant 💨

Dive into the details → https://brnw.ch/21x5m9M

🎥: Chris Milliman

01/09/2026

Art Against Art 🖼️

Raúl Garcia's "Polar Tide" TCR Advanced SL frameset build sits pretty against a mural 😍

29/08/2026

The Journey Continues 🌎

Check out Giant Group’s full 2025 ESG Report below 👇

28/08/2026

Help us continue to 👑

For the past 18 years, Ride Like King has been an annual event in May to honor King, who, at age 73, rediscovered his own passion for cycling when he completed a 15-day, 927km ride around Taiwan. From that moment forward, it was King’s mission to promote his vision for a healthier, happier, more sustainable future through cycling. King (1934-2026) passed away in February.

Now on Zwift, join us every Friday at 5PM PT on a weekly ride for your chance to learn more about King's legacy and to connect with the global community to help promote the power of cycling year-round 💪

For more info and to sign up → https://brnw.ch/21x5hWA

27/08/2026

With a 557mm stack and 395mm reach (size M), a steeper 74.5° seat tube angle and a 1,033mm wheelbase with 433mm chainstays, the all-new Revolt Advanced SL puts riders in an aggressive, aerodynamic race posture.

Forward, low and efficient. At race pace on loose terrain, it feels:

Fast ✅
Precise ✅
Composed ✅

Discover more → https://brnw.ch/21x5ez8

26/08/2026

The midseason summer break has come and gone, and we're right back to racing at the legendary Bike Park Les Gets! New goodies for the crew, unpredictable weather, and an incredible crowd made for one exciting round of racing for the Giant Factory Off-Road Team!

You're not going to want to miss this one!

Watch Ep. 8 of Factory Files, "Right Back At It Again", now live → https://brnw.ch/21x5cCG

🎥: Vamos Studios

25/08/2026

BTS shots from "Energy" ⚡

ICYMI, tune in to see Sascha Kim show us just how capable the Reign Advanced E+ is at various spots around Tasmania!

Watch the full video → https://brnw.ch/21x4pkx

🎥: Noah Davidson

23/08/2026

KOM 🔵⚪

Team Jayco AlUla's Koen Bouwman claims the first climber's jersey of the 2026 La Vuelta on Stage 2 ⛰️

🚲: Propel Advanced SL
🕶️: Aurea
⛑️: Rev Pro

📸: Sprint Cycling

GreenEdge Cycling

21/08/2026

"I would explain this bike as a bike that's a part of you. Like, you feel it. You're one unit when you're riding this bike."

ICYMI, Giant and CADEX Cycling triathletes Gustav Iden and Kristian Blummenfelt took the time during a recent training block to talk about their relentless pursuit of speed.

Training. Recovery. Nutrition. Equipment. Every detail earns its place. Including the all-new Propel and Max 50 WheelSystem, which was developed as part of a Total Speed System that transcends isolated metrics to achieve the ultimate synergy of total resistance, system efficiency, and system control.

Watch "For The Love Of Speed", live now → https://brnw.ch/21x4xdb

🎥: Santara Studios

20/08/2026

Looking back on the first team camp of the 2026 Grassroots Program 👀

Watch the recap and hear directly from the athletes about their experiences during the initial two-week camp. Based on each rider’s performance and potential—assessed by the team’s coaches and trainers—some will advance to the next phase: a training camp with Equipo Kern Pharma's UCI ProTeam development squad, Equipo Finisher.

Stay tuned for the announcement of who will move on to that next phase!

🎥: Orbital Studio

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