Premier Wheels Direct

Premier Wheels Direct Scarborough's #1 retailer for rims and tires! We have a very impressive selection that is bound to meet your automotive needs.
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Premier Wheels Direct is a retailer in Scarborough that specializes in quality rims and tires at competitive prices. We also offer a variety of services including:

Rotation
Changeover
Disposal
Dismount
Mount, Balance and Install
Caliper Painting
Financing
Tire Storage

We deal with over a hundred manufacturers including Continental, Dunlop, Falken, Goodyear, Hankook, Michelin, Pirelli, Toyo, and

Yokohama. Give us a call or stop by and see for yourself! Check out our website: http://premierwheelsdirect.com
Follow us on Twitter: http://twitter.com/wheels_direct
Follow us on Instagram: http://instagram.com/wheelsdirect

🔥 TIMELESS MASTERPIECE 🔥Some builds don't need to shout—they let the details do the talking.This BMW E46 M3 Coupe is a p...
08/14/2026

🔥 TIMELESS MASTERPIECE 🔥

Some builds don't need to shout—they let the details do the talking.

This BMW E46 M3 Coupe is a perfect example of timeless design paired with modern performance. This set of wheels are custom-built by MTech Auto. These MTR Forged wheels, showcases a fitment that's been carefully dialed in for both form and function.

Wrapped in Bridgestone Potenza RE-71RS tires, this setup delivers razor-sharp handling on the road while remaining ready for spirited driving whenever the opportunity arises. Clean, purposeful, and unmistakably iconic.

⚙️ Wheel Specs
• MTR Forged – 18x9.5 +22 – 18x10.5 +25

🛞 Tire Specs
• Front: Bridgestone Potenza RE-71RS – 255/35R18
• Rear: Bridgestone Potenza RE-71RS – 275/35R18

Some cars age gracefully. The E46 M3 has become a legend.

Performance starts where the rubber meets the road, but unforgettable builds begin with the right fitment.

📍 Visit Wheels Direct for expert advice on choosing the perfect wheels and tires for your build.

For more information....

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.


Au Norm M-Tech Auto Bridgestone

08/14/2026

Welcome to Premier Wheels Direct. 🛞

Since 1995, we've been helping drivers find the right wheels, tires and fitment for their vehicles.

With a showroom full of styles, finishes and options to choose from, sometimes you just have to see them in person to find the one.

Stop by, take a look around and let our team help you find the setup that's right for you.

Serving our community since 1995 — and still rolling strong over 30 years later.

📍 Visit Wheels Direct for expert advice on selecting the right rings.

For more information....

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

🔥 Throwback Thursday 🔥The Axis Se7en was one of the defining wheels of the early 2000s import scene.With its clean seven...
08/06/2026

🔥 Throwback Thursday 🔥

The Axis Se7en was one of the defining wheels of the early 2000s import scene.

With its clean seven-spoke design, polished step lip, and unmistakable stance, the Se7en became a favorite on everything from Mitsubishi Eclipses and Honda Civics to Nissan 350Zs and Toyota Supras. Whether it was parked under the lights at a car meet or featured in the pages of Super Street and Import Tuner, the Axis Se7en was a wheel that helped define an era.

Simple. Timeless. Instantly recognizable.

✨ Seven-Spoke Classic
🏁 Early 2000s Import Icon
📸 A Favorite of the Tuner Scene

Some wheels win trophies. Others become part of automotive history. The Axis Se7en did both.

🔧 Proper fitment matters.

📍 Visit Wheels Direct for expert advice on selecting the right wheels for your next build.

For more information....

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

🚨 It always seems to happen at the worst possible time...A flat tire. A pothole. A blowout. A bent rim. One minute you'r...
08/05/2026

🚨 It always seems to happen at the worst possible time...

A flat tire. A pothole. A blowout. A bent rim. One minute you're driving, the next you're stranded.

If this has ever happened to you, you're not alone—and you don't have to deal with it by yourself.

At Wheels Direct, we'll inspect the damage, explain your options, and get you safely back on the road as quickly as possible. Whether it's a tire repair, replacement, or a damaged wheel, our team is here to help.

📍 Stop by the shop or give us a call—we've got you covered.

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

Did you know your recommended tire pressure isn't found on the tire? 🤔One of the most common mistakes drivers make is in...
08/04/2026

Did you know your recommended tire pressure isn't found on the tire? 🤔

One of the most common mistakes drivers make is inflating their tires to the maximum PSI listed on the sidewall. That number is NOT your vehicle's recommended tire pressure—it simply indicates the tire's maximum rated pressure.

✅ The correct tire pressure can usually be found:
• Driver's door jamb (best source)
• Owner's manual
• Inside the fuel filler door (on some vehicles)

Checking your tire pressure when the tires are cold helps improve:
✔️ Safety
✔️ Tire life
✔️ Fuel economy
✔️ Ride comfort
✔️ Handling

A few minutes with a tire pressure gauge can save you money and help keep you safe on the road.

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

For over 30 years, Premier Wheels Direct has been more than just a wheel and tire shop—we've been a part of your journey...
08/03/2026

For over 30 years, Premier Wheels Direct has been more than just a wheel and tire shop—we've been a part of your journey.

From first cars to family vehicles, daily commuters to weekend projects, we've had the privilege of serving generations of customers who have become family. Your trust has allowed us to grow, and we're proud to continue providing expert advice, quality products, and service you can count on.

Thank you for making us your destination for wheels, tires, and automotive expertise since 1995.

Here's to the miles we've shared—and the many more still to come.

❤️ From our family to yours... thank you for 30 incredible years.

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

🔥 Throwback Thursday 🔥Few wheels have had the impact of the American Racing Torq Thrust.Introduced in the early 1960s, i...
07/30/2026

🔥 Throwback Thursday 🔥

Few wheels have had the impact of the American Racing Torq Thrust.

Introduced in the early 1960s, its lightweight five-spoke design quickly became the wheel of choice for hot rodders, muscle cars, and drag racers across America. In fact, Hot Rod Magazine recognized the Torq Thrust as one of the Top 20 Speed Parts That Changed the World.

Although it disappeared from catalogs in the late 1970s, the legend returned as the Torq Thrust II, continuing its legacy on classic and modern muscle cars alike.

🏁 Lightweight Performance
🇺🇸 American Racing Icon
🔥 A Timeless Five-Spoke Legend

Some wheels define a generation. The Torq Thrust defined an era.

🔧 Proper fitment matters.

📍 Visit Wheels Direct for expert advice on selecting the right wheels for your next build.

For more information....

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

📢 Civic Holiday NoticePlease note that Premier Wheels Direct will be closed from Saturday, August 1 through Monday, Augu...
07/29/2026

📢 Civic Holiday Notice
Please note that Premier Wheels Direct will be closed from Saturday, August 1 through Monday, August 3 for the Civic Holiday weekend. We will reopen on Tuesday, August 4 with our regular business hours. Have a safe and enjoyable long weekend! 🇨🇦🍁

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

🛞 Not all wheels are created equal.From Steel to Cast Alloy, Flow Formed, and Forged, each wheel is built using differen...
07/28/2026

🛞 Not all wheels are created equal.

From Steel to Cast Alloy, Flow Formed, and Forged, each wheel is built using different materials and manufacturing processes—resulting in major differences in strength, weight, durability, performance, and cost.

Understanding these differences can help you choose the right wheel for your driving style, whether it's:
❄️ Winter driving
🚗 Daily commuting
🏁 Spirited driving
🏎️ Track days
✨ Show builds

Knowledge is the first step to better performance and better fitment.

Which type of wheel do you run on your vehicle? Let us know in the comments! 👇
Knowledge is power when it comes to choosing the right wheels and tires for your vehicle.

📍 Visit Wheels Direct for expert advice on tires, wheels, and proper fitment.

For more information....

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——> +1 (416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.

🔥 Performance All-Season Tires 🔥Looking for year-round confidence without sacrificing performance? We've got you covered...
07/27/2026

🔥 Performance All-Season Tires 🔥

Looking for year-round confidence without sacrificing performance? We've got you covered.

Whether you drive a sports car, performance sedan, or sporty SUV, we carry the industry's leading all-season performance tires, including:

🏁 Michelin Pilot Sport A/S 4
🏁 Continental ExtremeContact DWS06
🏁 Nokian Surpass AS01
🏁 Bridgestone Potenza Sport A/S

From dry pavement to rain and light snow, our tire experts will help you choose the right tire based on your driving style, vehicle, and budget.

📍 Stop by the shop and speak with our tire specialists today.

🔹👉 Visit—-> https://www.premierwheelsdirect.com
🔹👉 Follow us on Facebook! ——> Premier Wheels Direct
🔹👉 Follow us on Instagram!——> Premier Wheels Direct🏁🚗

Location:

🔹📍4732 Sheppard Ave East Unit 4-6
Scarborough ON M1S 3V6.

🔹👉 Reach us at ——>+1(416) 754-0997
:ALL ROADS LEAD TO PREMIER WHEELS DIRECT:.


Bridgestone Continental Tire Canada Michelin Nokian Tyres

Address

Toronto, ON

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 4pm

Telephone

+14167540997

Website

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